Author: Mike McAdam

AA DriveTech, Don’t Be That Someone and Tune Into Traffic all team up to highlight the dangers of drink driving for young people

October is the month when most casualties and collisions from drink driving happen. Recognising this, AA DriveTech, part of the AA, has teamed up with Don’t Be That Someone and Tune Into Traffic to support the European Night Without Accidents, on Saturday 19 October 2013. European Night Without Accident is an annual awareness campaign that runs across…

By Mike McAdam November 16, 2015 0

The government need to re-think their drink drive awareness strategy as provisional figures show 25% increase of deaths due to drink driving

Award-winning not-for-profit drink drive campaign Don’t Be That Someone says the government need to rethink their drink drive awareness strategy as provisional Department for Transport figures released on 1 August 2013 show a 25% increase of deaths due to drink driving. Mike McAdam, Founder and Trustee, of Don’t Be That Someone says “Currently the government…

By Mike McAdam November 16, 2015 0

Call to extend ACPO/Government drink-drive campaign

As the annual Police and THINK! Christmas anti-drink-drive initiative comes to an end,  Don’t Be That Someone is using the opportunity to remind people that drink-driving is a problem all year round. Don’t Be That Someone is an award-winning campaign which informs 14 to 18-year-olds about the dangers and consequences of drink-driving. It also examines…

By Mike McAdam November 16, 2015 0

Christmas drink drive campaign launched

To tie in nationally with the police and Local Government, Don’t Be That Someone  has launched their Christmas drink drive campaign. The Don’t Be That Someone Christmas Campaign features a new documentary highlighting the dangers of driving over the limit, ‘the morning after’, as well as a fundraising campaign to help Don’t Be That Someone…

By Mike McAdam November 16, 2015 0